Are you prepared for Mobilegeddon?

“Mobilegeddon” hit 40% of all websites (hard) on April 21. Google just announced that starting April 21 it will reward mobile-friendly websites and punish those that aren’t. People are calling this algorithm update “Mobilegeddon” because […]

Leverage

What is leverage?

In engineering terms, it’s a way to transfer force with a rigid bar and gain a mechanical advantage

In financial terms, it’s usually a measure of debt to equity.

But for dentists like us, it’s something else entirely.

Here’s the definition I like use with YOU in mind…